There
are different e-commerce models are in run now. Among them,
hyperlocal model is widely adopted by different e-commerce, like
online grocery storein Gurgaon. This is
cost beneficial and helps e-commerce deliver ordered goods fast. This
piece of writing puts more light on hyperlocal delivery. Have a read
through.
E-commerce
is old news. Hyperlocal is hot new buzzword in retail. From grocery
delivery, like online
grocery store in Gurgaon
does, to home, office and personal care services – there is already
a wide range of services on offer. Hyperlocal services are inventory
based and largely an urban India phenomena. Hyperlocal services are
driven by locality or communities. When moving into a city, people
would like to stabilize quickly – here, hyperlocal services step
in.
As
Indian retail industry is worth $500-600 billion, of this grocery
items account for about 67% of the revenue. In FMCG (fast moving
consume goods) and grocery, modern retail formats account for less
than 10% of total sale. E-commerce or hyperlocals are tiny part of
the pie yet. Most companies are at a stage where they have to prove
their businesses and also have to change customer behavior.
While
on demand grocery delivery has immense potential in this space, other
potential categories include delivery services - like delivery boys,
peons, specialized laundry services, electricians and plumbers –
price comparisons and food ordering apps, and more.
An
aggregation model is less capital intensive than inventory-led one.
It is easier to scale up such a model. New generation of hyperlocal
startup is coupling aggregation with logistics/delivery and
controlling the last mile.
Take
Zopper – a product based hyperlocal – which started as
electronics price comparison website. Now, it is a platform for
purchasing products from offline stores. It counts on faster delivery
tying up with local shops near buyers. The company says that it needs
to bring more merchants on board, and for this, they have to download
the app and list their products. Its margin vary from 2-8%.
Further,
hyperlocal services have as higher margins as 20% opposed to product
based models which earn 2-10% margins. Even non hyperlocal e-commerce
operates on 3-7% margins, depends on category.
Nowadays people are much more alert about how to save money. With online grocery shopping, you can reduce your grocery expenses and save your precious time. You need not to go to markets, stand in queue anymore, You can simply sit at your home and shop online.and for that many sites are available like big basket Needs the supermarket, spicenpulsesgurgaon. and many more
ReplyDeleteYes Sunita u r right .
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